Hi, I’m Jennifer—the owner, designer, and human behind Frankie’s Mercantile. I’m a born-and-bred Mainer and proud to say it! What started as a little side hustle with a love for coastal charm, clever wordplay, and handmade goods has grown into a collection of playful and practical items inspired by all things New England. Whether I’m crafting keychains, designing stickers, or dreaming up tote bags, everything is created with a sense of humor, a bit of salt air, and a whole lot of heart.

Named after our family border collie/Aussie Frankie, this shop is all about celebrating New England and all adventures, big and small. Thanks for being here and supporting our little dream!